There is no doubt in my mind that digital buying and selling is here to stay.... I don't know anyone in my immediate business circle or friendship group that doesn't say - "they've been really busy or are really busy and don't have time to physically go to 20 shops to find the perfect gift "
I am busy at work, I travel extensively, I'm always busy doing things at home and generally I try to work as smart as I can. So one thing that was an absolute essential for me in the lead up to Christmas, was the ability to buy Christmas presents online. In some cases, as my friends and family are spread across the UK and other parts of the world it also helped because delivery was taken care of too. And whilst I felt a tad guilty at not spending hours and hours on my Christmas shopping, it was in fact a much better solution because I found online options where I was able to personalize and customize my orders. No wonder we've seen such growth in CPQ and DriveWorks being used online
So I'll leave you with that thought and a final picture of the lovely Christmas tree and lights at The Barley Store.
Happy New Year!